Wednesday, March 23, 2016

Your Venture's Unfair Advantage

My 10 resources
1.     Social need
a.     VRIN Analysis: Most student move away from home and bring their cars with them, and a large portion of them just keep them parked somewhere and barely to rarely use them because you just can’t find parking here. Most students take a 30-40 minute bus ride just to get to class, and take into consideration campus is only 10-15 minutes away from most apartment complexes here in Gainesville. Another major issue it towing.  Towing is Gainesville way of fixing it’s over population. If you park somewhere you’re not “suppose” to park, your car will get towed and they will hit you for a $100 fine.
2.     Financial capital
a.     VRIN Analysis: This will take a lot of money but like I will mention in another one of my points, we are a construction company, not a service provider. So businesses, schools or even the government would contract us and pay us to make these garages, and they will be paying a lot of money.
3.     Local availability
a.     VRIN Analysis: Here in Gainesville we do have a lot of space, but my overall my idea was to build the parking you need under the building you are trying to get too. This is going to be hard, maybe even impossible to build underneath already built buildings. This could become a problem in other populated places around the world, but in Gainesville we still have a lot of space. But if you think of potential markets, think of India for example. They have weak infrastructure, lots of potential economic growth and a big population. When they are building their future universities, hospitals and government building they should consider my idea.
4.     Environmentally friendly
a.     VRIN Analysis: Construction period is not environmentally friendly, usually when contactor go out to build something they start by clearing the land. My company will sadly have to do that, but we will also create a natural environment above the garages. This was we will be using a space efficiently and giving back to the environment as well. 
5.     Human capital
a.     VRIN Analysis: This is something I don’t have quite figure out yet. In order to build I will not just need materials I will also need people. I’m going to need a very knowledgeable contractor, architect maybe a team of subcontractors, and all of this has to be done in a reasonable time frame.
6.     Space efficient
a.     VRIN Analysis: my garages will only be of 2 floors or less. We would create more space by expanding sideways (horizontally) rather than downwards (vertically) and the whole point is that they will be underground, so its space efficient and other things can be built on top of them.
7.     Cheap for the consumer
a.     VRIN Analysis: My plan is to make money through the decals but we are a construction company, not a service provider. So businesses, schools or even the government would contract us and pay us to make these garages and it would be up to them to monitor them. And I think it’s very unlikely that will charge a lot of money.
8.     A lot of potential customers
a.     VRIN Analysis: If you live in Gainesville then you know parking is a problem. If you have a car chances are you can’t use it to go to school because on campus parking is so limited, so you have to leave your apartment of house sometimes up to 30-40min before you class even starts to make it to school on time. the city of Gainesville was not built to hold such a big population and there are many other city’s with the same problem.
9.     Easy access
a.     VRIN Analysis: My garages would be built as close as they can possibly be to your destination, right under them.
10.   Potential future needs                       
a.     VRIN Analysis: If my company happens to find a safe and efficient way of building underground somewhere in the near future we might need to expand underneath the earth to help accommodate our growing population.

What I think are my best qualities would be a mixture of 8, 7 and 4. A lot of people need parking so there is a vast amount of potential customers. My company is a private corporation, is not a government project or entity that’s going to cost tax payers any money. Individuals will contract us and pay us to build them and they will decide how to regulate the parking spaces. But something that I think is different is that I would try to make this as least environmentally hazardous as possible. And I would try to give back to the environment my planting trees or even a garden on top of the garages. 

3 comments:

  1. Hi Alondra!

    I really liked the resources you mentioned and how they all individually tied in to your business idea. I particularly enjoyed the fact that you chose a mixture of resources as your most important because it is often a blend of human and social capital that put you at the top of your particular industry. Additionally, I liked that you included being environmentally conscious as a priority to your business.

    One similarity between our posts was that we each inlcuded affordable prices as one of our top 10 resources.

    Here’s a link to my blog post if you’re interested in reading about what I came up with for this assignment: http://michellekelleyuf.blogspot.it/2016/03/week-11-my-unfair-advantage.html

    Thanks for sharing!

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  2. I really think you did a great job on this assignment! Your points were well thought out and you backed them up with detailed information. I like that you would be environmentally conscious. It shows your passion for the communities you will be building in. This will create a good social and professional network for your company. I walk to class, and I would LOVE to drive to school. Great idea and great job! Feel free to check out my post: http://rachelecarter.blogspot.com/2016/03/my-unfair-advantage.html

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  3. Hi, you have done a fantastic job! Your analysis is very detailed and includes interesting information. It is obvious that your vision will become a reality sometime due to your involvement in the assignments. I actually learned a lot from your post and want to encourage you to keep up the good work. If you want to check out my blog, here is the link to it: http://phatblogz.blogspot.com


    Best of luck!

    Ben

    ReplyDelete